Lucy Endel Bassli: The Modern Legal Ecosystem


The practice of law is being tested by increased constraints on resources, shifting workforce composition and increased global complexity.

Innovative technology is reshaping the legal landscape, and law is beginning to move from a practice to an operation. To truly innovate their practice areas, Lucy Endel Bassli said, lawyers must become more business savvy. What’s even better? Attorneys must relinquish control of the aspects of their job that don’t require a law license and collaborate with the experts around them, like data scientists, financial analysts and project managers.

Bringing external experts in will enable attorneys to optimize their legal practice and provide a more full-service product, Bassli said. All in all, it will allow them to focus more on why their clients hired them: the practice of law.

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About Lucy Endel Bassli

Lucy Endel Bassli is deputy general counsel of legal operations, contracting and corporate G&A for Snowflake Computing, a cloud-based data-warehousing company. She is founder of InnoLegal Services PLLC, a modern solution provider that offers legal advice and consults on operationalizing the practice of law. Lucy works with law departments and law firms on innovating their legal service delivery and consumption models, and trains lawyers in innovative practices. Lucy also serves as chief legal strategist for LawGeex, a cutting-edge AI legal tech start up automating contract review services.

In her 13 years at Microsoft, where she ran an enterprise contracting solution, Lucy focused on complex and global outsourcing contracts and gained firsthand experience in legal outsourcing to assist her with high-volume contract transactions. She launched an innovative “managed services” engagement with law firms and worked on continuously improving the value received.

Prior to Microsoft, Lucy practiced law at Davis Wright Tremaine, LLP in Seattle, focusing on commercial transactions and commercial bankruptcy. She was named to The National Law Journal’s list of Outstanding Women Lawyers, 2015.

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